In a move that caught just about everyone off guard, and that is surely intended to head off any “right to repair” bills, Apple today announced a new repair program for customers. The “Self Service Repair” program makes parts, tools and manuals available to customers. At first the program will support iPhone 12 and 13 models, followed soon after by M1 Macs. It will start in the US early next year and expand to other countries throughout 2022.
From the PR:
Creating greater access to Apple genuine parts gives our customers even more choice if a repair is needed,” said Jeff Williams, Apple’s chief operating officer. “In the past three years, Apple has nearly doubled the number of service locations with access to Apple genuine parts, tools, and training, and now we’re providing an option for those who wish to complete their own repairs.”
Customers looking to repair their devices will purchase replacement parts, tools and manuals through a new online store. When the repair is completed, the user will send the defective part back to Apple and receive a credit. From the PR:
To ensure a customer can safely perform a repair, it’s important they first review the Repair Manual. Then a customer will place an order for the Apple genuine parts and tools using the Apple Self Service Repair Online Store. Following the repair, customers who return their used part for recycling will receive credit toward their purchase.”
Of course, the devil is always in the details. How much these self service repairs will cost end users remains to be seen.
Still, this is a huge course correction for Apple and a mammoth win for right to repair.